The software resides on your server and on your own PC which means, you do not have to have your browser opened to chat. When someone needs to chat with you, they just click onto a button or link and your notified on YOUR desktop. The program makes it possible to exchange information with your customers, like you would in a chat room. And if you want to show your customer a specific page on the site or direct them to another URL, you can do that too! The program makes it possible for you to take your Web site visitors on a virtual guided tour by "pushing" Web pages onto your visitor's browser. If your looking for bells and whistles then this isn't for you, but it you just want to provide POTENTIAL CUSTOMERS a place to ask a live question then how simpler can you get with Assist-Me.